Bench Connect Overview
Programmatic advertising has completely modified the way in which we advertise online. But as Programmatic has evolved, it has brought in challenges of complexity, fragmentation and data consolidation of multi-platform omnichannel campaigns.
We realised that to get the full potential of Programmatic advertising, we needed to create a solution that brings all of this together under a single platform with the goal of unifying the digital ecosystem to empower marketers with the true value of agile marketing.
For this very reason we created the Bench Connect, which brings the following benefits:
Collaborative Campaign Management - Campaign management workflows enabling you and your client to collaboratively plan your media, audiences and creatives, and set your goals and targets for each media.
Campaign Trafficking Tools - The creative trafficking tools in Bench Connect enable you to quickly set up campaigns in your DSP and ad platforms.
Cross-Channel Campaign Reporting - Track your media spend and results across Programmatic TV, Display, Social, DOOH, Audio and Native using the analytics and customised reporting tools.
Accessing Bench Connect
You can access the Bench Connect from any browser with the following URL:
We recommend using Google Chrome with Bench Connect for an optimum experience.